Anti-Spam Policy

Policy
Clients can legally send e-mail communication to existing customers, and those who have previously requested information. E-mail content must relate to the same type of product/service i.e. a subscriber interested in financial services cannot be e-mailed information on sporting events.

SPAM is unsolicited e-mail, commercial or non-commercial: any e-mail sent to people without their prior permission.

Sending SPAM is illegal as legislated under "The Privacy and Electronic Communications (EU Directive), 2003"

Campaign Master UK Ltd operates a strict zero-tolerance Anti-Spam Policy.

Campaign Master is to be used only for 100% opt-in permission based e-mail marketing.

Clear guidance is given below so that you can ensure that you comply fully with current e-mail legislation and our Anti-Spam Policy.

Full agreement with our Anti-Spam Policy and terms & conditions is essential prior to the purchase and use of Campaign Master.

In purchasing Campaign Master, you are deemed to have read, understood and accepted our Anti-Spam Policy and terms & conditions. Responsibility for full adherence lies completely with you, the originating client, and not with Campaign Master the technology provider.

In the scenario where a client is found guilty of any Spamming activity by not fully complying with the clear guidance given, they are in breach of this policy and therefore our terms & conditions. Therefore, we reserve the right, at our sole discretion, to de-activate their account, and no reduction or refund of fees will be made.

Anti-Spam Guidelines
Full compliance with each of the Email Sending Guidelines is mandatory in order to use Campaign Master. Following these guidelines will help avoid accusations of any Spam activity and will ensure the best results in terms of improved sales, customer relationships, and profitability.

Email Sending Guidelines:
Include a fully functioning unsubscribe link and clear unsubscribe instructions.

Have legitimate & current contact details (telephone number & postal address).

Use valid "From" and "Reply-To" e-mail addresses.

Avoid any false or misleading information in the subject line or main message.

Unsubscribe requests are compulsory at the header or footer of emails. These requests will be automatically processed by Campaign Master, but any manual requests or abuse claims must be acted on - you must not continue to e-mail anyone who has requested to be removed from your list.

All domain names and e-mail addresses used must be real, current and fully active.
There must be no attempt to misrepresent, hide, or obscure the point of origin or transmission path of the e-mail, or true origin of the sender.

You must not use third party domain names or e-mail address without express prior permission.

The content of e-mails is fully the responsibility of the originating client and not with us the technology provider. Given the nature of our professional clients, we do not anticipate any issues in respect of the legality & nature of e-mail content, but for policy completeness we must state that content of the following nature is not allowed: pornography, indecent or obscene, no content that incites hate or terrorism on any grounds (e.g. defined by reference to colour, race, nationality (including citizenship) or ethnic or national origins), no libel, no plagiarism. We reserve the right, at our sole discretion, to decide whether content breaches the above condition. In the situation where content is found to be in breach of our terms, we reserve the right, at our sole discretion, to de-activate the account, and no reduction or refund of fees will be made.

Lists must be 100% opted in and if challenged supporting documentation must be provided.

If you have any questions regarding our Anti-SPAM Policy, please contact the Information Security Officer at the address below: